Paris-based PR agency specializing in tech
Linker secures media coverage for tech startups and scale-ups in the outlets that matter to their market: between 7 and 15 placements over a three-month engagement. Based in Paris, the agency connects every press mention to your executives' LinkedIn presence.
What does Linker, a PR agency in Paris, do?
Linker is a Paris-based public relations agency specializing in tech startups and scale-ups. We find the angle that interests newsrooms, write press releases and op-eds, target journalists individually, and prepare spokespeople for interviews. Across five published three-month engagements, our clients secured between 7 and 15 media hits, with a median of 10. Each hit is then leveraged on LinkedIn by the company leader.
7 to 15 media hits
2 to 6 weeks
€3.5k to €7k
54%
The role of a PR agency in your communication
A PR agency does more than just secure press articles. It defines your media strategy, structures your startup's key messages, orchestrates your public appearances, and prepares you to master every interaction, building a consistent and lasting image in your sector.
Positioning & media strategy
Defining your startup's key messages and the angles that make it interesting to an editorial team, beyond just your product news.
Press Relations & distribution
Writing press releases, op-eds, and press kits, then targeting journalists based on what they actually cover. 88% of them immediately discard pitches outside their beat (Muck Rack, State of Journalism 2026).
Interview management & media steering
Framing every interview, preparing responses to sensitive questions, and tracking results with a monthly review.
Spokesperson preparation
Media training: interview simulations, message refinement, and verbal and non-verbal coaching to ensure executives can handle a twenty-minute exchange with a journalist.
Why include PR in your startup's communication strategy?
A visible startup is a credible startup. A well-executed public relations strategy strengthens your project's authority, amplifies its media visibility, and adds weight to every public statement.
Strengthen your immediate credibility
Media presence provides a level of credibility that is difficult to achieve solely through a startup's own channels.
Establish your thought leadership
Messages shared in the right media outlets position you as a key spokesperson.
Accelerate trust in your sales cycle
Media visibility for your startup reduces friction, inspires trust, and streamlines your business interactions.
Clearly stand out from your competitors
A PR presence creates a clear distinction: you are no longer just another player, you are recognized as a benchmark.
Master your personal branding and reputation
A coherent PR strategy allows you to control your messaging and market perception.
Public Relations and Media Training: our PR services for the tech and innovation sectors
Two complementary areas of expertise to grow your startup's media presence and master your public speaking.
150+
500+
30 days
How much coverage does a PR campaign generate?
A three-month project typically generates between 7 and 15 pieces of media coverage, with a median of 10. This figure is based on five three-month engagements published by Linker across five different sectors. The volume depends primarily on the strength of the angle and the amount of news available during the project.
Over six months, the effect compounds: Kactus, a European corporate event platform, secured over 20 pieces of qualified coverage. Orixa Media, supported with PR and ghostwriting for two years, achieved over 40 pieces of coverage in one year with eight different spokespeople.
How does a project with Linker work?
A project begins with a one-month preparation phase, with the first results appearing between the second and sixth week. It follows four stages.
1. Weeks 1 to 2 · Angles and messaging
Interviews with founders, analysis of your market and your data. We identify three to five angles that a publication would want to run, and determine what should remain confidential.
2. Weeks 2 to 4 · Materials and targeting
Press releases, op-eds, press kits, and a curated list of journalists selected based on what they actually cover. No purchased distribution lists.
3. Months 1 to 3 · Pitches, interviews, and coverage
Individual outreach, embargoes when the announcement warrants it, and preparation for every interview. Monthly progress reports on the coverage secured.
4. Ongoing · Leveraging on LinkedIn
Each piece of coverage is shared by the executive on LinkedIn, using an angle that expands on the article rather than simply summarizing it.
Why choose Linker as your PR agency for tech companies?
Linker is a Paris-based PR agency specializing in supporting tech startups and their key representatives (founders, CEOs, CMOs, Heads of Sales, CTOs, Chief AI Officers, etc.). We understand your visibility goals, your time constraints, and the importance of your image in a competitive market.
Tech specialization
We support tech companies with technical topics that require high media exposure.
Angles that get published
We clarify your messaging, your goals, and your storytelling to make them media-ready.
Targeted outreach
We target the right journalists, the right formats, and the right moments to maximize your coverage.
Press and LinkedIn in one integrated strategy
Through our media training program, we prepare you to speak with clarity whenever you represent your startup, covering verbal, non-verbal, and structural communication.
Make your mark in the media
Boost your tech startup's media visibility with our Paris-based public relations agency.
How much does a public relations agency cost?
A tech-specialized PR agency costs between €3,500 and €7,000 per month in France. A boutique firm starts around €1,500, while a mid-sized agency with a dedicated team can go up to €12,000. Below €2,000 per month, it is difficult to maintain a news cadence sufficient to secure regular media coverage.
Ad-hoc projects are priced separately: €3,000 to €8,000 for a fundraising round, €2,500 to €6,000 for a product launch, and €5,000 to €15,000 for crisis management. Linker provides a quote following an initial thirty-minute consultation.
Why choose a PR agency in Paris?
Because that is where the newsrooms are. 54% of the 34,029 journalists holding press cards in 2025 work in the Île-de-France region (2026 Social Barometer from the Assises du journalisme). Major economic and tech media outlets (Les Échos, BFM Business, Maddyness, Frenchweb, La Tribune) have their newsrooms in Paris. Linker is based in Paris, right at the heart of these newsrooms.
Linker also supports companies outside of Paris and outside of France: a Lyon-based startup like Objow (15 media hits and a publicized €2M fundraising round), or a foreign company looking to establish a presence in the French press.
7 to 15 media hits
2 to 6 weeks
€3.5k to €7k
54%
Leaders of the startups we support speak out
Our support marks a turning point: more visibility, more credibility, more opportunities.
Activate your influence in the press and media
Strengthen your startup's reputation and structure its communications with our PR services.
The questions that leaders and marketing teams always ask
Clarity, method, cadence, impact: here is what you really need to understand before putting your startup in the spotlight.
LinkedIn communication and Public Relations agency in Paris.
